Privacy Policy

Who we are

This Privacy Policy explains how Rochester Fire Restoration, LLC d/b/a Rochester Restoration (“Rochester Restoration,” “we,” “us,” or “our”) collects, uses, and shares information when you visit rochesterrestoration.com, call us, text us, or hire us. We provide fire and smoke damage restoration, water damage restoration, mold remediation, sewage cleanup, contents cleaning, and reconstruction services for property owners in Rochester, NY and the surrounding Monroe County and Finger Lakes area.

Rochester Fire Restoration, LLC d/b/a Rochester Restoration 1144 Lexington Avenue, Unit 2, Rochester, NY 14606 Phone: 585-488-6742 · 24/7 emergency line: 585-434-3436 Website: rochesterrestoration.com Privacy requests: info@rochesterrestoration.com

Information we collect

Information you give us. When you fill out a form, call, text, email, or hire us, you may give us your name, phone number, email address, property address, details about the damage, your insurance carrier and claim number, photos or videos of the property, and the content of your messages.

Information collected automatically. When you visit our website, we and our service providers may automatically collect your IP address, browser and device type, pages viewed, the page that referred you, approximate location, and the date and time of your visit. Some of this is collected through cookies and similar technologies (see below).

How we use your information

We use the information we collect to:

• Respond to your requests, including emergency calls
• Inspect your property, prepare estimates, and perform restoration services
• Schedule crews and send you appointment and job updates
• Communicate with your insurance carrier or adjuster at your request
• Process payments and keep job, warranty, and business records
• Operate, secure, and improve our website
• Send you text messages or emails you have agreed to receive
• Comply with legal obligations and protect our rights

Text messaging (SMS)

If you agree to receive text messages from us, we will use your mobile number to send messages about your service request, such as appointment confirmations, crew arrival times, and job updates. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time or HELP for help. See our SMS Terms & Conditions for full details.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent are excluded from all other information-sharing categories in this policy and will not be shared with any third parties.

Cookies and tracking technologies

Cookies are small files stored on your device that help websites work and remember information about your visit. You can block or delete cookies through your browser settings, though some parts of our site may not work as intended if you do. Our website uses the following third-party tools:

• Google Maps — an embedded map shows our location. Google may collect information about your visit when the map loads. See Google’s privacy policy at https://policies.google.com/privacy.
• Google review widget — displays reviews customers have left for us on Google. The widget provider and Google may collect technical information when it loads.

How we share information

We do not sell your personal information. We share information only as described below:

• Service providers who help us run our business, such as website hosting, phone and messaging, scheduling, and payment providers. They may use your information only to provide services to us.
• Insurance carriers, adjusters, mortgage companies, and property managers, at your request or as needed to handle your claim and complete your job.
• Subcontractors who perform work on your job.
• Legal and safety reasons, when required by law or to protect the rights, property, or safety of our customers, our company, or others.
• Business transfers, if our business is sold, merged, or reorganized.

Embedded content and links

Our website includes embedded content, such as Google Maps and Google reviews, and links to our Facebook, Instagram, and YouTube pages. Embedded content behaves as if you visited the other website directly. Those companies may collect information about you under their own privacy policies, which we do not control.

How long we keep your information

We keep your information as long as needed to provide our services and to meet our job, warranty, insurance, tax, and legal record-keeping requirements. When it is no longer needed, we delete or de-identify it.

How we protect your information

We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission or storage is 100% secure, so we cannot guarantee absolute security.

Your choices and rights

• Access, correction, and deletion. You may ask to see, correct, or delete the personal information we hold about you by emailing info@rochesterrestoration.com or calling 585-488-6742. We may need to keep some records for legal or business reasons.
• Text messages. Reply STOP to any text to opt out.
• Email. Use the unsubscribe link in any marketing email.
• Cookies. Adjust your browser settings to block or delete cookies.
• Do Not Track. Our website does not currently respond to browser Do Not Track signals.

Depending on where you live, you may have additional rights under state law. Contact us and we will respond as required by applicable law.

Children’s privacy

Our website and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has given us information, contact us and we will delete it.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will post the updated version on this page with a new effective date.

Contact us

Rochester Fire Restoration, LLC d/b/a Rochester Restoration 1144 Lexington Avenue, Unit 2, Rochester, NY 14606 Phone: 585-488-6742 · 24/7 emergency line: 585-434-3436 Email: info@rochesterrestoration.com

SMS Terms & Conditions

Effective date: November 10, 2026

• Program name: Rochester Restoration Service Updates, operated by Rochester Fire Restoration, LLC d/b/a Rochester Restoration.
• What you’ll receive: Text messages about your service request, including appointment confirmations and reminders, crew arrival times, job status updates, and replies to your questions.
• How you opt in: By checking the SMS consent box on a form on our website, by texting us first, or by giving us verbal or written consent to text you.
• Message frequency: Varies based on your service request.
• Cost: Message and data rates may apply.
• Opting out: Reply STOP to any message. You will receive one confirmation text and no further messages unless you opt in again.
• Help: Reply HELP to any message, call 585-488-6742, or email info@rochesterrestoration.com.
• Consent is not a condition of purchase. You do not have to agree to receive text messages to hire us.
• Carriers: Mobile carriers are not liable for delayed or undelivered messages.
• Privacy: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent are excluded from all other information-sharing categories and will not be shared with any third parties. See our Privacy Policy for more information.